Data Breach Preparation and Response: Breaches are Certain, Impact is Not is the first book to provide 360 degree visibility and guidance on how to proactively prepare for and manage a data breach and limit impact. Data breaches are inevitable incidents that can disrupt business operations and carry severe reputational and financial impact, making them one of the largest risks facing organizations today. The effects of a breach can be felt across multiple departments within an organization, who will each play a role in effectively managing the breach. Kevvie Fowler has assembled a team of leading forensics, security, privacy, legal, public relations and cyber insurance experts to create the definitive breach management reference for the whole organization. Discusses the cyber criminals behind data breaches and the underground dark web forums they use to trade and sell stolen dataFeatures never-before published techniques to qualify and discount a suspected breach or to verify and precisely scope a confirmed breachHelps identify your sensitive data, and the commonly overlooked data sets that, if stolen, can result in a material breach Defines breach response plan requirements and describes how to develop a plan tailored for effectiveness within your organizationExplains strategies for proactively self-detecting a breach and simplifying a responseCovers critical first-responder steps and breach management practices, including containing a breach and getting the scope right, the first timeShows how to leverage threat intelligence to improve breach response and management effectivenessOffers guidance on how to manage internal and external breach communications, restore trust, and resume business operations after a breach, including the critical steps after the breach to reduce breach-related litigation and regulatory finesIllustrates how to define your cyber-defensible position to improve data protection and demonstrate proper due diligence practices